Okay.
We need to talk about the voice in your
head that's about to ruin your life.
Not the mean one, not the
critical one, not the judgy one.
We're talking about the reasonable
one, the one that sounds exactly like
you're being so smart, so careful,
practical, highly intelligent.
That voice is not really you.
It is your survival operating
system doing exactly what it was
designed to do, keep you alive by
keeping you exactly where you are.
Welcome to your first mini memo drop.
Here's what I know.
Every dream you've ever abandoned
died in the first three seconds.
Not three months, not
three weeks, three seconds.
It works like this.
You get an idea, a download, a brilliant
little spark arrives saying what if?
And for one perfect second,
maybe two, you can feel the
possibility, you can taste it.
Your whole body lights up with the
knowing that this could be yours.
You could have this thing.
Then the third, second hits and your
survival brain, also known as your default
operating system, floods you with every
reason why this is dangerous, why you're
not ready, why you need more information,
why you should sleep on it, or think it
through or be practical or talk it over
with someone who knows more than you do.
That voice sounds so wise, so
thoughtful, but it isn't wisdom.
It's not your intuition.
It's not even fear.
It's just old code running on repeat
code that was written when you were
seven years old and got laughed
at for suggesting something silly.
Code that was installed when you
were 12 and tried something new and
failed publicly code that got updated
each time you colored outside the
lines or broke some unwritten rule
and you were told to do it over code.
That got radically reinforced.
Every single time you decided to move
towards safety instead of possibility,
your brain is literally running a
program that was written by a child.
You're letting it make
your adult decisions.
So here's your software update.
Here's the new code we're
installing right now.
The three second rule, when you get
a download, and you'll know it's a
download because your body will tell
you before your brain starts talking.
You have three seconds to move,
not to complete the thing, not to
figure it all out, just to move.
Send the text, open the document,
make the call, book the ticket,
register the domain, write the first
sentence, speak it into existence.
Any movement in the direction
of the download counts because
here's the thing, your survival
brain doesn't want you to know.
Movement is the antidote
to its programming.
Once you move even the tiniest bit.
You've broken the pattern, you've
interrupted the loop, you've proven
that the old code doesn't control you.
Now, look, best case scenario,
your survival brain is going
to tell you that this little
move won't make any difference.
And the worst case scenario isn't your
survival brain pitching a full on fit.
That's actually a really good
sign that you're onto something.
The worst case scenario is
your survival brain telling
you how smart you are to wait.
Make sure it's the right time.
How intelligent you are for being
measured and cautious in your life.
How elite you are for thinking things
through with that gorgeous brain of yours.
But that totally rational, totally
reasonable voice is the very one that
will take you down, pull you back to
exactly where you are every single time.
I'm not telling you to be impulsive.
I'm telling you to trust the
intelligence that came to you before
your fear-based programming kicked
in the intelligence that brought
you the idea in the first place.
Think about it.
Where do your best ideas come from?
They drop in during walks in the
shower, right before you fall asleep.
When your conscious mind is
quiet and your defenses are
down, that is not a coincidence.
That's your actual intelligence.
Trying to reach you before your
survival system puts you in lockdown.
So here's what you're gonna do.
For the next 24 hours, you're going
to practice the three second rule.
Every time you get a hit, to reach out
to someone, to start something, to say
something, to try something, you're gonna
move toward it within three seconds.
Not think about moving, but move.
Even if it's just opening your notes
app and typing one word, even if
it's just standing up, even if it's
just saying it out loud to yourself.
Any movement breaks the spell thinking.
It does not count.
Look, I know this sounds too simple.
Your brain is already telling
you that real change requires
a whole lot more complexity,
more planning, more preparation.
But that's exactly the
program we're debugging.
You've been preparing your whole life.
You've been thinking things
through your whole life.
You've been being careful your
whole life, and yet here you are
listening to this because some part
of you knows there's another way.
The three second rule isn't about
being reckless, it's about recognizing.
The most dangerous thing you can do is
let your survival brain talk you out of
your own expansion . Your dreams are not
dying because they weren't meant for you.
They're dying in that three second
window when you let your operating system
override your intelligence, not anymore.
The download you've been
waiting for already came.
You just talked yourself out of it.
But the next one is coming, and
when it does, you'll be ready.
Three seconds.
That's all you get.
That's all you need.
Go bet on yourself.